This page is a dedication to all the ‘almosts’ - the ideas that for whatever reason haven’t quite made it out the nest.
This page is their resurrection, so at least they can find some form of fame even if it is just pixelated. Enjoy! ..Or not.
THE BT BREW
Pubs have a bit of an inconvenient favouritism for Sky Sports over BT Sports, so this was a pro-active plan to fix that.
What if we sold the subscription to them disguised as something actually useful, in the form of something they actually sell?
We’d make legit, crafty beers at cost price, and sell them to the pubs with a free BT Sport subscription thrown in. Surprisingly the numbers did actually add up and people do love these celebs, so it was almost a goer until Covid hit. And then fixing the nations loneliness became quite rightly, a bit more important.
RIVALS
An idea for an IGTV series which involves the craziest football superfans turning up for a free VIP trip to a Champions League final, only to have to do it all handcuffed to a fan from a rival team.
They’re still seeing if they can cough up for it, but please also write to them direct if you’d like to watch this level of potentially dangerous content.
SHERLOCK & WATSON
If you have any imagination with you today, I’d get it out now.
This is the animatic for what almost became the brand launch for Expedia’s new ‘perfect travel companion’ platform.
It did the best in research, but got killed because client thought it would be too ‘so entertaining, you might think it was an ad for Sherlock’s new series, not Expedia’.
Password: Sherlock